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Bob Ede TV Limited

Trading as Madfrog

Madfrog is the trading name of Bob Ede TV Ltd. We have over 25 years experience in TV production, media and digital signage. Having started off working in broadcast television on programmes such as Panorama, Horizon, The Bill and Murder Squad. We then branched out into the corporate world, working with organisations such as Mercedes and Proctor & Gamble. With more local clients such as Havant Borough Council, The Royal Marines Museum, The Fascia Division, George Gale & CO Brewery and Wightlink.

We have been involved in digital signage for over 15 years and took over the contract to exclusively manage WightlinkTV, the screens onboard the Wightlink fleet in 2018, followed by The Guildhall Portsmouth in 2019. We have further expansion planned for 2020/2021.

Madfrog Rebrand 2019

We were previously best known as WightlinkTV; the name of our original screen location. When we added The Guildhall Portsmouth to the network we needed a new name to encompass both sites along with any future venues/locations. So Madfrog was born and we launched with new branding.

How We Operate

As Madfrog we offer fully managed screen advertising and information solutions for clients, including installation of state-of-the-art displays, internet connected media players and control systems to display tailored content to audiences across branded screen networks.

Our managed service includes assessing the potential for us to sell advertising airtime around a clients content to generate revenue to fund the screen network.

Alternatively, a client may fund the purchase and installation of equipment to secure ownership and leave the management and day to day running of the network to Madfrog.

Whichever solution suits the client best, and advertising revenue profit sharing agreement is negotiated to reflect the proportion of costs born by the client and Madfrog.

Would you like digital signage on your premises? Contact us to have a no obligation chat about the options and how Madfrog can help.

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